Smart Talk with Fran Jones, Tottenham Hotspur
Hosted /Organised by:
British Council
Date:
From: 28 Oct 2010To: 28 Oct 2010
Time:
6.45 p.m. - 8.15 p.m.
Place:
Hong Kong Baptist University, 34 Renfrew Road, Kowloon Tong, Kowloon (Room WLB 103, Level 1, The Wing Lung Bank Building for Business Studies, Shaw Campus)
Event description:
It is well publicised that modern sports are no longer just about what is happening on the pitch or track. Teams, clubs and even leagues are now huge global institutions, with international reach and millions of fans world wide.
As well as being big business, sports represents a unique opportunity to be involved in community development and to contribute to a number of educational and other CSR programmes: Are these real projects or thinly veiled marketing opportunities?
Fran Jones, Head of International Development at Premier League title contender Tottenham Hotspur, joins us to discuss sports marketing and management as well as exploring the boundaries between sport and the community.
Event registration and enquiries
Ms Jannie Pang,
SmartTalk@britishcouncil.org.hkhttp://www.educationuk.org/HongKong/Page/EventDetailsLayout/EventsDetailsPage?eventID=1262434551595[ 本文被Ajax在2010-10-14 18:30重新編輯 ]
